AI-generated content : a new threat for search engines accuracy

https://www.theverge.com/2019/7/2/19063562/ai-text-generation-spam-marketing-seo-fractl-grover-google

“Because [AI systems] enable content creation at essentially unlimited scale, and content that humans and search engines alike will have difficulty discerning [...] we feel it is an incredibly important topic with far too little discussion currently,” (Kristin Tynski)

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